Use of foreign mass media in the process of learning of a foreign language: methods and effectiveness
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Keywords

foreign mass media, foreign language learning, effectiveness, methods, language skills, intercultural competence

How to Cite

Ivanova, Y. and Rakhimbayeva, B. (2025) “Use of foreign mass media in the process of learning of a foreign language: methods and effectiveness”, Scientific and Methodological Journal "East - West" for master and doctoral students, 7(3), pp. 105–115. Available at: https://journal.e-asj.com/index.php/easj/article/view/78 (Accessed: 10 November 2026).

Abstract

The article explores the methods and effectiveness of using foreign mass media in the process of learning a foreign language. The authors assert that the utilization of foreign mass media can be a valuable tool, enriching the learning experience and contributing to the effective acquisition of the language. Various methods of employing foreign mass media are described in the article, including reading magazines and newspapers, watching films and TV programs, listening to radio, and utilizing internet resources. The effectiveness of these methods in enhancing various language skills such as vocabulary, grammar, pronunciation, and listening comprehension is demonstrated. Additionally, attention is given to the impact of foreign media materials on the development of intercultural competence. In conclusion, the importance of integrating foreign mass media into the educational process is emphasized for enhancing students’ motivation and improving their language skills.

pdf (Russian)